You, like us, are probably now working from home as we weather the Corona virus storm.


Whether you are in the business of getting clients/customers to buy your products and/or services, or whether you need to get your message across and accepted by internal and external stakeholders we can enable you to make your propositions truly compelling.

The Pyramid Thinking Plus approach that we can transfer to you will enable you to be much more effective - not only now - but also after we all have got through this.

Communications Effectiveness Assessment

How good do you think you are at communicating effectively? 

Complete our  Pyramid Thinking Plus based assessment questionnaire - just 7 questions - and get your free personalised assessment report.


The questions and the report are built on our experience of teaching the Pyramid Thinking Plus approach for more than a decade. 

Try it and see how you score.


Compelling Propositions is a Pyramid Thinking Plus training business founded by Peter Franklin.


Peter has a wealth of experience in deploying the Pyramid Thinking Plus thinking approach in both his senior managerial and his consulting careers. 


He is an expert practitioner in the science and art of Pyramid Thinking Plus, sometimes called Top-Down Thinking, which in a business development context will significantly raise your win rates, and in a stakeholder engagement context will increase your proposition acceptance rates

We are also experts at working from home - so we have pulled together some useful tips and links for you. Click on the button below to find out more.



We have been teaching Pyramid Thinking Plus for over 15 years. To organisations large and small in the UK and internationally.


Primarily this has involved Face to Face training with groups of 8-12 participants. Although in recent years thus has been supplemented by web based training.


Last year we took our face to face course and transformed into an e-learning programme. 


We recognise that the Corona outbreak has made Face to Face training non-viable.   

We also recognise that traditional training budgets have disappeared as everything gets focused on dealing with the impacts of the pandemic. 

To do our bit to help - we are offering our e-learning program at no charge from us, for the duration of the Corona outbreak. 


All we ask you to do is pick up the charges for the learning platform it is hosted on.

Given our limited mentoring capacity (each individual participant gets a 1 to 1 tutorial via web meeting as part of the course) we are restricting this offer to a maximum of 10 people per organisation.  


Compelling Propositions

(Pyramid Thinking Plus)

23 Seaton Close, London SW15 3TJ, UK

Tel: +44 (20) 8789 3216

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